Toyota South Africa Motors has been announced as the sponsor for the 2025 Comrades Marathon.
In a statement, TSAM said it was excited about the partnership with the Comrades Marathon, a partnership that dates back to 2004.
"The Comrades Marathon embodies the values we hold dear - perseverance, determination, and community. We are proud to renew our sponsorship and play a role in this extraordinary event that brings people together and celebrates the human spirit," said TSAM's Tasneem Lorgat.
She added that the renewed sponsorship will see Toyota providing logistical support, official vehicles, and exciting initiatives to enhance the race experience for participants and spectators alike.
"This includes the continuation of the popular Toyota Win-a-Car competition, which has become a highlight of the event, raising hundreds of thousands of rands for the official Amabeadibeadi Charity Drive," Lorgat added.
Commenting on the partnership, Comrades Marathon Association chairperson, Mqondisi Ngcobo, said Toyota has been more than a sponsor, it is also a valued partner.
"Together, we are excited to make the 98th Comrades Marathon an unforgettable experience for everyone involved," Ngcobo said.
The 98th Comrades Marathon takes place on Sunday, June 8. The 49th Down Run kicks off at the Pietermaritzburg City Hall and finishing 12 hours later at Durban’s People’s Park.