The vibrant city of Sandton is set to become the epicentre of cinematic excellence as it welcomes the 7th Joburg Film Festival (JFF) from March 11 to 16.
In partnership with the MultiChoice Group, this year's festival promises a plethora of remarkable films, thought-provoking discussions and enriching masterclasses, drawing film-makers, industry experts and film enthusiasts from around the globe.
Renowned for its commitment to celebrating storytelling through film, the Joburg Film Festival offers an unrivalled platform for local and international talent. Attendees can look forward to an exciting line-up of film screenings that span a variety of genres and themes, showcasing the diverse narratives that emerge from different cultures.
Among the highlights of this year’s festival are masterclasses hosted by some of the industry's leading lights. Film-makers including Angus Gibson, known for his compelling work in "Shaka iLembe", the visionary Raoul Peck of "I Am Not Your Negro" fame and the innovative Emmai Alaquiva, creator of "The Ebony Cana", will share their insights and expertise throughout the event. These sessions are set to inspire up-and-coming filmmakers and provide invaluable guidance on the craft of film-making.
A prestigious jury, composed of celebrated actress Sthandiwe Kgoroge, film-maker Muneera Salies, rising star Ahmed Shawky, distinguished producer and director Dr. Victor Okhai and the internationally acclaimed editor Melissa Parry, will review an impressive selection of films across various categories.
Their combined experience is expected to uphold the festival's reputation for showcasing innovative and impactful cinema, ensuring that only the finest works are recognised and celebrated.
Over 60 African and international feature films and documentaries, together with 43 short films are expected to be showcased.
This year’s festival is sure to provide an unforgettable cinematic experience for audiences, with screenings including anticipated titles such as "Die Kwiksilwers," "The Shadow Scholar," "The Sixth Grave," and "Ben Made It."
"Ben Made It", directed by Pheello PJ Makosholo and co-produced by Thapelo Dikhutso and Thabang Mathumetse, tells the gripping story of an unqualified lab janitor and devoted father who embarks on an arduous quest to find a cure for his gravely ill 9-year-old daughter.
Set against the backdrop of a deadly disease outbreak that has already claimed the life of his girlfriend and devastated his community, Ben faces formidable challenges, including constant threats from a powerful pharmaceutical cartel.
The film features a talented cast, including Marcus Mabusela, Wayne Van Rooyen, Jose Domingos, Khutjo Green, Eve Rasimeni, Nkopane Mohola and Azania Thella.
As Makosholo explains: “The film is about a father's love for his daughter, examining how everyday people navigate overwhelming challenges in a world that often seems against them.”
This narrative does more than entertain, it aims to spark conversations about the fragility of healthcare systems and the urgent need for humanity to guide institutional responses, particularly in underserved areas grappling with health crises.
“It is at its core a meditation on how we react in the face of pandemics, similar to dilemmas we experienced during Covid-19,” adds Makosholo.
“Ben represents the everyday South African. He is a character who has faced numerous barriers-whether due to lack of resources, educational opportunities, or past mistakes. Yet, he utilises his unrecognised talents in a desperate bid to save his child.”
The film poignantly captures the struggles of those who, despite their circumstances, are driven to fight for their loved ones.
Set in a mining area plagued by informal settlements, the film delves into issues far broader than individual narratives.
The contamination crises tied to the lack of clean water and the struggle for accountability from corporations create a larger commentary on systemic failure.
“When things go wrong, it's always a systematic failure. We need a sense of humanity in the powers that be," Makosholo reflects.
As Makosholo states: “As artists, it's our responsibility to voice concerns and provoke discussions that lead to imagined solutions.”
With this goal in mind, he emphasises that the film is not merely a story but a powerful call to action - encouraging audiences to reflect on their roles within their communities.
As the film gears up for its premiere screening, Makosholo expresses ambitious plans to share "Ben Made It" widely.
"For us it is important for us to start making films that provoke and get people thinking, talking and imagining possible solutions and encourage some form of activity. We want this film to be seen by as many people as possible so we plan to take it anywhere and everywhere possible. ” he states.
The film poignantly captures the struggles of those who, despite their circumstances, are driven to fight for their loved ones.
Set in a mining area plagued by informal settlements, the film delves into issues far broader than individual narratives.
The contamination crises tied to the lack of clean water and the struggle for accountability from corporations create a larger commentary on systemic failure.
“When things go wrong, it's always a systematic failure. We need a sense of humanity in the powers that be," Makosholo reflects.
As Makosholo states: “As artists, it's our responsibility to voice concerns and provoke discussions that lead to imagined solutions.”
With this goal in mind, he emphasises that the film is not merely a story but a powerful call to action - encouraging audiences to reflect on their roles within their communities.
As the film gears up for its premiere screening, Makosholo expresses ambitious plans to share "Ben Made It" widely.
"For us it is important for us to start making films that provoke and get people thinking, talking and imagining possible solutions and encourage some form of activity. We want this film to be seen by as many people as possible so we plan to take it anywhere and everywhere possible,” he states.